In our email broadcasts we may use Web Beacons, which help us to monitor and analyse subscribers' interactions with our emails. These Web Beacons take the form of single pixel transparent GIF images; they are not malicious and cannot harm your computer. By choosing to download the images in our emails - which include the Web Beacons - we are able to measure the number of recipients who viewed our email.
Additionally we may use tracked hyperlinks in our email broadcasts, which help us monitor which parts of our emails our subscribers are most interested in. We may use this data to develop future promotions which we hope will be more relevant to you. The information we collect is used to help us segment our database by profiling our customers.
Our profiling is done to identify broad target audiences and to target future message according to your preferences.