CRM and Service Management
Customer Relationship Management is the generic term for software that helps companies to maintain and improve the quality of their relationships with customers. By storing information about customers and prospective customers centrally, and distributing that information to all departments, all company representatives are able to see a complete view of the customer, irrespective of their particular role. CRM software remains a challenging application to implement.
CRM requires top level management commitment, the involvement of personnel from all functional areas in the implementation team, step-by-step rather than “Big Bang” implementation and plenty of patience all round – successful CRM software implementation takes time and supplier selection is crucial.
CRM systems can be used to create, assign and manage requests made by customers, such as call center software which helps direct customers to agents. CRM software can also be used to identify and reward loyal customers over a period of time.
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CRM Software Blog
Saxilby-based software specialist OrderWise has kicked off 2018 with a whole new Customer Relationship Management (CRM) system. Rolling out to new customers as well as established clients, this new update is being hailed as the most innovative the company has...read more
Think of the CRM in your sales team as the perfect DMF in a football side. Always there for the pass, picking up the loose ball, breaking up attacks and distributing the ball to the players up front. The Defensive Midfielder (DMF) is the beating heart of a football...read more
Flowlens are delighted to announce that the award winning Environmental Street Furniture Ltd has selected Flowlens CRM. Environmental Street Furniture has successful partnerships with many high profile clients across a range of sectors, including the renewable energy,...read more
Rich Dale, CEO of Flowlens, outlines the questions to ask to ensure a successful software investment... You might think a new CRM or ERP is the answer to your prayers for greater efficiency, profitability and customer satisfaction. And it probably is. For most SMEs,...read more
Oldest business in Coventry embarks on NetSuite journey to future proof business for generations to come
Leicestershire headquartered BrightBridge Solutions Limited, a leading ERP solution provider specialising in cloud based technology is moving John Astley & Sons Limited to the cloud with NetSuite. Trusted by more than 40,000 organisations worldwide, NetSuite is a...read more
With increasing volumes of enquiries and tenders won, Western needed to move on from it’s array of spreadsheets and documents for enquiries, sales, tenders and digital marketing... The challenge Flowlens analysed the current methods and it was clear that the lack of...read more